How would you define success? Do you think you've found it yet?
Success to me is about peace of mind, doing what I love and knowing that I did the best I possibly could. Yes I think I'm pretty close but will always strive for more.
What tips would you give to somebody who is looking to get started in digital media?
Don't have any preconceptions, be prepared to work with a wide range of people, personalities and industries but more than anything, soak up every drop of knowledge that is presented to you. It's a constantly changing industry and you learn something new every single day. Be a sponge
What challenges does agency work bring? Do you think you've found a working environment that suits you?
The main challenges I think we face is the ever changing technology available. Having up to date know-how is a constant job and battle. We need to learn fast, retrain and refocus constantly.
How did you get into digital? Was there a defining moment, and if so, how did it shape your company?
My first job in the digital industry, 100% shaped the foundations of Drum. I set up Drum for one reason, to provide a company with integrity that clients could trust and enjoy working with.
Describe a typical day in your childhood.
A bit like Nanny McPhee but unfortunately our Au Pairs weren't magical- would have made childhood much more fun if they were.
Did you have pets?
I grew up with a dog and cat, had a few hamsters, rabbits and gerbils along the way too. My dog died when I was about 7, I was so upset. That was in the November. Along came Christmas and mum gave me a hint into my Christmas present-. It couldn't be wrapped, it needed food and water. I went to bed so excited to be getting another dog. Christmas morning came, no sign of a gorgeous labrador sitting in a box with a bow around it, instead I got a bonsai tree! Of course, every seven year old would choose a miniature tree than a puppy, thanks mum!
When did you get your first doll?
I can't remember the age I was but I remember it being about 3 foot tall. Used to scare the crap out of the family on a daily basis- Looking back it was a bit like Child's Play, but a female Chucky doll.
When did you learn there was no Santa Claus?
When my older sister decided to be exceptionally cruel one day, I think I was about six.